Last week I went to a fantastic conference on mobile run by the University of Oxford.
Co-hosts for the day were Ajit Jaokar and Tomi Ahonen.
There were tonnes of great speakers including Peter Paul Koch who runs Quirks Mode – talking about the importance of having good relations with webdevelopers.
Not only did we hear about all sorts of fantastic mobile apps, smart cities of the near future and how we might use white-space spectrum to enable smart devices but one of the recurring themes was how your mobile phone will soon replace your wallet.
Mobile money is not just convenient for you it is potentially very exciting for banks, marketers and all sorts of other entrepreneurial people. Currently there is a mad dash to see who will own this space with Google Wallet being one of the prime contenders.
Connecting your identity with your wallet and knowing your location will allow companies to accurately target you with personalised offers that really will consign Groupon to the spam bin. Dave Birch went even further to say that beyond Mobile Money identity is the next commodity.
Highlight of the day and was Tomi enthusing about his favourite subject. Here is the video sorry there is only 9 1/2 minutes but that was all i could take in one go on my phone.
I came across this info-graphic and since Blue Via were happy to share could not resist putting it on my blog.
Obviously the last couple of weeks have been momentous in the mobile industry with Google’s purchase of Motorola Mobility and HP’s announcement that they are abandoning Web OS and in fact the hardware business altogether.
Times are changing rapidly in mobile. Whilst we may not feel entirely comfortable with the concentration of power in the industry into the hands of a few Mega Corporations it was always going to end this way with a handful of platforms reaching the end of the race.
From a consumer point of view this is both a good and bad thing, there is a less wide ranging choice as the number of platforms narrows and some may argue that this stifles innovation.
However I welcome the idea of a period of greater stability when we know which platforms are worth developing on. This should actually make it easier and safer to develop innovative products and services so long as the Mega Corporations that control the platforms don’t get too greedy and lock stuff down and over tax the innovators for selling apps in their stores.
Less fragmentation is also a good thing for interoperability which is highly important if we are to achieve greater inclusion for the people unable to access technology and information currently.